Two American lawyers have recently filed trademark applications for the phrase “From the River to the Sea,” causing significant controversy and raising concerns about its potential implications. The phrase has been widely used as a chant during protests following Israel’s response to the Hamas terrorist attack on October 7.
One of the trademark applications, filed by Joel Ackerman of New Jersey, seeks to cover the entire chant “From the River to the Sea, Palestine Will Be Free,” while the other application from Oron Rosenkrantz of Pennsylvania targets the first part of the phrase. The controversy surrounding the slogan stems from differing interpretations, with critics arguing that it can be seen as a call for the elimination of Israel, while its supporters claim it is a non-violent expression of solidarity with the Palestinian people.
The U.S. House of Representatives recently voted to censure Representative Rashida Tlaib, who had repeatedly used and defended the phrase. This decision reflects the concerns raised by many, including the Anti-Defamation League, about the potential implications of the slogan.
The controversy has now extended to the realm of intellectual property law, with the trademark applications filed by the two lawyers. However, experts in the field are skeptical about the chances of either application being successful. Fred Tecce, an intellectual property attorney, suggests that trademarks indicate a common source, and it is unlikely that consumers would associate this phrase with the applicants. Furthermore, Tecce highlights the lengthy and costly process of obtaining a trademark and emphasizes that a call to violence should not be the basis for a U.S. registered trademark.
Elon Musk, CEO of social media platform X, has weighed in on the issue, stating that the use of the phrase and calls for the “decolonization” of Israel are euphemisms that “necessarily imply genocide.” Musk has indicated that such content will be treated as violations of the platform’s terms of service, resulting in account suspension.
While the trademark application process takes almost a year to complete, some experts argue that the true purpose behind the applications is to generate publicity rather than obtain control over the slogan. Additionally, the fact that the applicants are Jewish has raised concerns among critics, who suggest it could fuel anti-Israel sentiments.
It is important to note that the trademark applications have not yet been granted, and the opposition period allows for anyone to contest the registration of the mark. Therefore, it remains uncertain whether either of the applicants will ultimately obtain ownership of the trademark.
In conclusion, the controversy surrounding the trademark applications for the phrase “From the River to the Sea” highlights the ongoing debates and differing interpretations surrounding the Israeli-Palestinian conflict. The applications have sparked concerns about the potential implications of the slogan and its association with violence. As the process unfolds, it remains to be seen whether these applications will be successful or if they are primarily intended to generate publicity.
